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Archive for June 4, 2014

The Attention Economy

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June 4, 2014

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The Attention Economy

As I grow older, I pay less attention to what men say. I just watch what they do.

– Andrew Carnegie –

The Attention Economy

For all the sophistication of a world in which most of our waking hours are spent consuming or interacting with media, we have scarcely advanced in our understanding of what attention means. Attending is closely connected to anticipation. Soldiers snap to attention to signify readiness and respect. Teachers shout ‘Pay attention!’ at slumped students whose thoughts have meandered, calling them back to the place they’re in. Time, presence and physical attentiveness are our most basic proxies for something ultimately unprovable: that we are understood. { read more }

Be The Change

This week notice the difference between what catches and imprisons your attention and what you choose to attend intentionally.

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